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The original Freedlander’s was well known for men’s clothing, including hats, jackets, and pants.

Herman Freedlander, far right, grew up helping his father at the store and began working there at the age of twelve.

D.L. Freedlander would have been on a similar wagon to this when he first set his sights on Wooster and decided to establish a store.

The original name of the store reflects D.L. Freedlander’s hometown, which both he and his son, Herman worked to make a viable business.

Freedlander’s went through many name changes, including D.L. Freedlander’s One Price Clothier, named after David Louis Freedlander, the original owner.

In this rare letter from D.L. Freedlander, he celebrates the continued prosperity of the store and cites his decision to establish fixed prices as a reason for its success.